Murder in Soup City
I worked on this interactive film as co-Creative Lead with Toronto start-up Muuvment. The brief: how to communicate and the ocean plastics problem to a broad audience in an interactive, gamified way. My co-Creative Lead conceived and wrote this story in the style of a film noir and I art directed, story-boarded and illustrated all assets in collaboration with a copywriter, animator, and stakeholders. It delivers a fully interactive experience.
The narrative includes a branching storyline, quizzes, and achievement levels based on a behind-the-scenes scoring system.